The end zones at Super Bowl LIX on Sunday will display the message “Choose Love,” marking the first time since 2021 that the championship game will not feature “End Racism.” While some see this as a shift in messaging, others argue that removing “End Racism” contradicts its very purpose and highlights its ongoing relevance.
“Any time you talk about ending ‘isms’ is more than just a slogan, it’s a reminder for people,” said New Orleans City Council member Oliver Thomas on Wednesday at the NFL’s Inspire Change event in the city’s Lower Ninth Ward. “Look, we love the NFL, we love our sports activities, but we also love life and respect the history of life.”
