South Carolina Senator Tim Scott, a potential vice-presidential candidate for former President Donald Trump, is spearheading a $14 million campaign to attract Black voters to the Republican Party for the 2024 elections.
This initiative targets swing states and focuses on Black and Latino voters who typically do not participate in elections. Scott plans to visit key battleground states, hosting intimate events to directly engage with minority voters and encourage a shift towards the GOP.
The campaign, supported by Scott’s Great Opportunity PAC, plans to allocate $14 million, with $5 million earmarked for media outreach. The primary focus will be on Michigan, North Carolina, Georgia, Arizona, Nevada, and Pennsylvania, where election outcomes could hinge on slim margins.